Scaling edtech startup into a million-user app with a strong design foundation.

Kuncie

Kuncie Mobile App

Adult learners in Indonesia often struggle with online education platforms that feel too rigid, overly theoretical, and disconnected from real world practice.

ROLE

Lead designer

RESPONSIBILITIES

Mobile app and design system

COLLABORATORS

Product designer, Researcher, and Engineering

PROJECT DURATION

5 months

Kuncie Mobile App

We designed a learning experience built on three pillars: Fun and engaging video learning,  1-on-1 mentoring with practitioner mentors & interactive quizzes

Kuncie Mobile App
Kuncie Mobile App
Kuncie Mobile App
Kuncie Mobile App

These solutions transformed Kuncie into a fun, practical, and effective learning app, attracting over 1 million Indonesian learners. The platform’s engaging design and strong learning impact contributed to Kuncie being recognized as the Google Play Best App for Personal Growth in 2021.

Kuncie Mobile App

Full study case is available on request during interviews, due to client confidentiality.

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